Posted in Blogging, Business branding

A mini audit of my brand

For Day 2 of the free WordPress ‘Branding and growth’ course, the focus is on your brand and how your blog communicates what you are all about to visitors. It invites you to consider if the presentation of your site is consistent and focused and suggests you make one update to reinforce your brand.

I chose to make changes to theme but discovered that my current choice had become obsolete and retired from service! Therefore, in the end, I looked at alternatives and decided on ‘Scratchpad’ which seemed to suit my requirements. As well as changing the theme, I also created a custom header using Canva and added a lovely brush font for the blog title. I’m quite pleased with how it looks and hopefully, it will give readers an idea of the focus of my posts.

There are lots more changes I would like to make but I need to do more reading before I start to add further customisation. I hope you like the changes I’ve made so far. I would be interested to know if you have used one of your own photographs as the image for your header or if you chose an image from a copywrite free site like I did. I’m hoping to have my own image in place at some point but it always seems to be too dark for taking indoor photographs at the moment and it’s only Autumn!

Author:

A creative planning and journalling addict who lives in the North East of England, My current passions are my bullet journal, my Traveler's Notebook for memory keeping, my DSLR for taking nature photos, my new watercolour paints and my papercrafting supplies. I also own and run LJDesignsNE on Etsy where I sell pretty and functional goodies to fellow planner and journaling addicts.

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